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Our Leadership
The People Behind BeerSoft
Everything published on beersoft.ca is written and reviewed by the people whose names are on it. Here is who they are, what they work on, and how to reach them directly.
Leadership and authors
Daniel Serhiienko
Started BeerSoft because breweries kept buying agency work designed for e-commerce, not for a taproom.
Daniel Serhiienko is the co-founder and CEO of BeerSoft, a specialized software, digital marketing, and AI partner for breweries, taprooms, brewpubs, and beverage brands.
Over the years, he has worked with global beverage companies including Heineken, AB InBev, Molson Coors, and Asahi.
His most important roles have been being a son for 46 years, a husband for 25 years, and a father to two children, aged 22 and 17.
Daniel helps beverage businesses build useful digital products, strengthen their online presence, attract more customers, and apply technology in practical ways. Through BeerSoft and the DRUPFAN group, he brings together software development, marketing, and AI to help independent brands compete and grow.
Outside work, Daniel enjoys sport, reading, and writing. He also tries to bring practical value to the communities he is part of.
Daniel Krivchun
The person you actually talk to, from the first audit call to the report that says what to fix first.
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Contact
Talk to one of us directly
Tell us what you are working on — a site that is not converting, a mug club that never launched, an audit you have been meaning to run. You will hear back from one of the people on this page, not a sales queue.
- RepliesWithin one business day
- ServingBreweries, brewpubs, taprooms, cideries, distilleries and beverage brands across Canada and the United States
- Based inNew Brunswick, Canada