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Cookie Policy
Effective Date: April 2026
Last Updated: April 2026
Last Updated: April 2026
Introduction
This Cookie Policy explains how Beersoft Solutions Inc. (operating as “BeerSoft”, “we”, “our”, or “us”) uses cookies and similar tracking technologies on our website at https://beersoft.ca. It describes what cookies are, which cookies we use, why we use them, and how you can control your cookie preferences.
This Cookie Policy should be read together with our Privacy Policy (https://beersoft.ca/privacy-policy), which provides full details on how we collect, use, and protect your personal information.
This Cookie Policy should be read together with our Privacy Policy (https://beersoft.ca/privacy-policy), which provides full details on how we collect, use, and protect your personal information.
What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work efficiently, to provide reporting information, and to assist with personalization.
Cookies set by the website operator are called “first-party cookies.” Cookies set by parties other than the website operator are called “third-party cookies.” Third-party cookies enable features or functionality provided by external services (such as analytics and advertising) to be delivered on or through the website.
Cookies can be “persistent” (they remain on your device until they expire or you delete them) or “session” cookies (they are deleted automatically when you close your browser).
Cookies set by the website operator are called “first-party cookies.” Cookies set by parties other than the website operator are called “third-party cookies.” Third-party cookies enable features or functionality provided by external services (such as analytics and advertising) to be delivered on or through the website.
Cookies can be “persistent” (they remain on your device until they expire or you delete them) or “session” cookies (they are deleted automatically when you close your browser).
How We Use Cookies
We use cookies for the following purposes:
- Essential functionality: to ensure the website operates correctly, to maintain your session, and to remember your cookie consent preference
- Analytics: to understand how visitors interact with our website, which pages are most visited, and how we can improve the user experience
- Advertising: to measure the effectiveness of our advertising campaigns on Meta (Facebook) platforms and to enable retargeting
We do not use cookies to identify you personally unless you have separately provided your information through a form on our website. Analytics and advertising cookies collect data in a pseudonymized form using randomly generated identifiers.
Your Consent
In compliance with Quebec’s Act respecting the protection of personal information in the private sector (Law 25) and the Personal Information Protection and Electronic Documents Act (PIPEDA), we obtain your express consent before activating any non-essential cookies.
When you first visit our website, a cookie consent banner is displayed with two options:
When you first visit our website, a cookie consent banner is displayed with two options:
Non-essential cookies are blocked by default. They are not activated unless you click “Accept All.” Your preference is saved in a first-party cookie (beersoft_consent) for 365 days. After that period, the consent banner will reappear so you can make a new choice.
Google Tag Manager
We use Google Tag Manager (GTM) to manage the deployment of analytics and advertising scripts on our website. GTM is a tag management system — it does not set cookies itself and does not collect personal information independently.
GTM is configured with Google Consent Mode v2, which ensures it respects your cookie consent preference. When you have not consented to non-essential cookies (either by default or by clicking “Necessary Only”), GTM prevents analytics and advertising tags from firing. No tracking data is collected and no third-party cookies are set.
GTM is configured with Google Consent Mode v2, which ensures it respects your cookie consent preference. When you have not consented to non-essential cookies (either by default or by clicking “Necessary Only”), GTM prevents analytics and advertising tags from firing. No tracking data is collected and no third-party cookies are set.
Similar Technologies
In addition to cookies, our website may use the following related technologies:
- Tracking pixels (web beacons): small, invisible images embedded in pages that record whether a page has been viewed. The Meta Pixel uses this technology to measure ad conversions.
- Local storage: your browser’s local storage may be used by scripts on our website to store small amounts of data that persist between sessions. Local storage is subject to the same consent rules as cookies.
We do not use browser fingerprinting, device fingerprinting, or any tracking technique beyond cookies, pixels, and local storage as described in this policy.
Do Not Track Signals
Some browsers send a “Do Not Track” (DNT) signal requesting that websites not track browsing activity. There is no universally accepted standard for responding to DNT signals.
Our website does not respond to DNT signals. However, our consent-before-load architecture provides stronger protection: non-essential tracking is blocked entirely by default, and only activates with your explicit opt-in. This is more protective than DNT, which relies on voluntary compliance.
Our website does not respond to DNT signals. However, our consent-before-load architecture provides stronger protection: non-essential tracking is blocked entirely by default, and only activates with your explicit opt-in. This is more protective than DNT, which relies on voluntary compliance.
Children’s Privacy
Our website is directed at business professionals in the brewery and beverage industry and is not intended for individuals under the age of 18 (or the age of majority in their jurisdiction). We do not knowingly collect personal information from children through cookies or any other means.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology, or changes in applicable law. Updates will be posted on this page with a revised “Last Updated” date.
If we introduce new categories of cookies or materially change how existing cookies are used, we will reset the consent banner so that all visitors are prompted to make a new choice.
If we introduce new categories of cookies or materially change how existing cookies are used, we will reset the consent banner so that all visitors are prompted to make a new choice.
Contact Us
If you have questions about this Cookie Policy, our use of cookies, or how to manage your preferences, please contact:
Privacy Officer
Beersoft Solutions Inc.
50 Crowther Ln Suite #140, Fredericton, NB E3C 0J1, Canada
Email: office@beersoft.ca
For broader questions about how we handle your personal information, please refer to our Privacy Policy at https://beersoft.ca/privacy-policy.
If you are not satisfied with our response, you may file a complaint with the Office of the Privacy Commissioner of Canada (www.priv.gc.ca) or, for Quebec residents, the Commission d’accès à l’information du Québec (www.cai.gouv.qc.ca).
If you are not satisfied with our response, you may file a complaint with the Office of the Privacy Commissioner of Canada (www.priv.gc.ca) or, for Quebec residents, the Commission d’accès à l’information du Québec (www.cai.gouv.qc.ca).
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