Website & Application Migration for Breweries & Taprooms

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About BeerSoft

Your brewery’s website or application has probably served you well. But technology evolves, platforms age, and business needs change. Maybe your current CMS can’t handle your e-commerce requirements. Maybe your hosting can’t scale for busy release days. Maybe your website was built on a platform that’s no longer supported.

BEERSOFT provides professional website and application migration services for breweries, taprooms, brewpubs, and beverage brands across the US and Canada. As the marketing division of Drupfan - a 60-person software development company - we move your digital operations to better platforms without losing data, rankings, or customers.

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$
19.8
b
$19.8 billion to $39.6 billion - the application modernization services market was valued at $19.8 billion in 2024 and is forecast to reach $39.6 billion by 2029, reflecting a 14.8% compound annual growth rate.
Source
70
%
of cloud migration projects fail or stall due to lack of proper planning; well-planned migrations can reduce failure rates by up to 73%.
Source
23
%
of companies experience data loss during migration, and 61% of migration projects run over schedule by 40-100%.
Source
43.6
%
of websites worldwide run on WordPress, and Shopify’s share grew from 3.4% in 2020 to 6.7% in 2024 - platform migration is becoming increasingly common.
Source

Why Breweries, Taprooms, and Brewpubs Need Professional Migration Services

Migrations Fail Without Expertise

Up to 70% of migration projects fail or stall. Data gets lost. URLs break. Search rankings disappear. What seemed like a simple platform switch becomes months of recovery work. BEERSOFT has migrated dozens of websites and applications - we know what can go wrong and how to prevent it.

Your Data Is Your Business

Customer records, mug club memberships, order history, event registrations, email lists - this data represents years of relationship building. 23% of organizations experience data loss during migration. BEERSOFT implements comprehensive backup and validation processes that ensure nothing gets left behind.

Search Rankings Take Years to Build

A poorly executed migration can destroy the SEO authority you’ve built over years. Broken redirects, missing pages, changed URL structures - search engines penalize these mistakes. BEERSOFT preserves your search visibility with proper redirect mapping, structured data migration, and post-launch monitoring.

Downtime Costs Real Money

Every hour your website is unavailable during migration is an hour customers can’t find your taproom hours, order merchandise, or register for events. BEERSOFT plans migrations to minimize downtime - often completing transfers during off-peak hours with zero interruption to your customers.
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How We Approach Website and Application Migration

Computer monitor displaying code on the left and a glowing digital brain graphic on the right.
Person with tattooed arm typing on a keyboard in front of a computer screen displaying lines of code.
Man with glasses sitting at a table, writing in a notebook with a laptop and coffee nearby.

What We Migrate for Breweries and Beverage Brands

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CMS Platform Migrations

We can help you swap from one CMS to another for example, from WordPress to Drupal, Squarespace to WordPress, Wix to Shopify, or any other mix of platforms. We duplicate your content, keep the URL structure intact wherever possible, set up redirects where required, and make sure your new platform has everything your brewery needs. Oftentimes these platform migrations come with a fresh look and some enhancements to your features.

E-Commerce Migrations

Transferring your online store from one platform to another (WooCommerce to Shopify, Magento to BigCommerce, or switching from a custom solution). E-commerce migrations also include product catalogs, customer accounts, order history, and payment integrations. We make sure that your new store keeps the customers’ data accurate and is capable of receiving new orders without any downtime.

Hosting Migrations

When you switch your website or application from one hosting environment to another - shared hosting to cloud, one cloud provider to another, or on-premise to cloud - you are performing hosting migrations. Hosting migrations are done for performance, security, and scalability improvements. BEERSOFT takes care of server configuration, file transfers, database migration, and DNS updates and therefore downtime during the changes is almost zero.

Legacy Application Modernization

We can migrate custom applications that are build on outdated technologies to new and more modern platforms. This usually involves re-platforming the existing system, updating database structures, and developing the app features using modern frameworks. By doing the legacy modernization, you are basically ensuring that the unique applications inside your brewery will be up-to-date, secure, and easy to maintain in the coming years.

The Migration Gap in Craft Breweries

Breweries have a tendency to stay stuck to platforms that have outlived their usefulness. The website builder that was fine five years ago is now struggling to cope with the new demands of e-commerce. A custom application developed by a freelance programmer who is no longer available is running on unsupported software. The hosting provider that initially looked like a cheap solution is now the root of performance problems during peak times.

The craft beer sector is a fiercely competitive one. As per the Brewers Association, 2024 was the first year since 2005 when the number of US breweries declined - 529 closures against 430 openings. In Canada, there are more than 1,300 breweries competing in a market that is only one-tenth the size of the US market.

Your digital platforms should be the first to support your business, not the last, especially in this environment. Breweries that switch to better platforms attain performance, features, and capabilities that enhance customer experience and operational efficiency. BEERSOFT is a partner of breweries, taprooms, and beverage brands from all over North America that are moving their platforms to match their current requirements and be ready for growth.

Why choose BEERSOFT for your brewery’s website and application migration?

Migrations are high-risk projects. Data loss, broken functionality, destroyed search rankings - these aren’t hypothetical concerns, they’re common outcomes when migrations are handled by teams without deep technical expertise. Most web agencies treat migration as a simple copy-paste operation. It’s not.

BEERSOFT is the marketing division of Drupfan - a 60-person software development company. Our migration team includes database specialists, DevOps engineers, and SEO professionals who understand both the technical complexity and business impact of platform transitions. We’ve migrated sites with millions of records and hundreds of thousands of URLs.

BeerSoft delivers professional website migration services and legacy application modernization for breweries and taprooms across Canada. Our platform-specific expertise covers Shopify migration, Magento migration services, WordPress and Drupal transfers, and WooCommerce to Shopify migration — all executed with zero data loss. From Vancouver and Calgary to Toronto, Montreal, and Halifax, our Canadian team handles every migration entirely in-house.

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Our Advantages

60-person team with dedicated migration specialists
Experience with WordPress, Drupal, Shopify, Magento, custom platforms
Database expertise for complex data migrations
Understanding of brewery operations and industry-specific requirements

What You Get

Complete data preservation - nothing gets lost in transition
SEO continuity - search rankings protected through proper redirects
Minimal downtime - migrations planned to avoid disruption
Post-migration support - monitoring and fixes after launch

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Frequently Asked Questions

What kinds of migrations can BEERSOFT support?

We support migrations of CMS platforms (including WordPress, Drupal, Shopify, Squarespace, Wix, and custom), migrations of e-commerce platforms, hosting migrations, domain transfers, as well as legacy application modernization. If your brewery is required to transfer any digital assets between locations, we are the right people to call.

How much time does a website migration require?

Backing up and moving simple sites (brochure websites with basic content) should only take 2-4 weeks. If there is e-commerce, custom functionality, large databases, or multiple integrations, the migration could take between 4 and 12 weeks. A lot depends on the scope of work, data volume, and how fast your team can review and approve.

Will my site be inaccessible during migration?

We schedule and carry out the migration work in a way that results in very little or no downtime. Normally, parallel environments are used, and the new site stays in development mode while the old one is still online. The point at which everything is changed - DNS propagation - is generally 24 to 48 hours and usually is quite invisible downtime for most users. If it’s a vital e-commerce site, however, we could arrange for zero-downtime migration.

Will I lose my search rankings when my site is being migrated?

Not if the migration is conducted with due care. We compile thorough redirect maps, keep URL structures intact wherever possible, transfer all SEO metadata, and post-launch we track search performance. Of course, after such changes, the rankings might fluctuate, but if done correctly, migrations can at least maintain the visibility in search and in some cases even improve it.

What measures do you take for my customer data during migration?

Before migrating, all customer data is carefully backed up and then migrated to the new platform in stages with validation to ensure that nothing is missing, accounts, orders, memberships, registrations, etc. We cross-check the number of records, test the quality of data, and only when we have confirmation that all customer data is available in the new system do we go live.

Is it possible to migrate my website from your platform to a different platform?

Of course. Platform-to-platform migrations occur frequently - WordPress to Shopify, Squarespace to WordPress, custom systems to modern CMS platforms, etc. We first assess your needs and suggest the most suitable platform for your brewery, and then we take care of the entire migration.

What if at some point during the migration something breaks?

Throughout the migration process, we back up everything completely. If anything breaks, we will have the original website up and running in no time. Also, part of our migration process is setting up a staging area where you can check everything before the final deployment; this lowers the risk of problems making it to production.

After the migration, which integrations will I have to reconnect?

It is very likely that the majority of the following will require disconnection and reconnection after the migration: POS systems (Square, Toast), email marketing (Mailchimp, Constant Contact), payment processors (Stripe, PayPal), reservation systems, and analytics tools. We identify all of your integrations during the evaluation and check that they work correctly on the new platform.

Approximately how much does a website migration cost for a brewery?

It really depends on what kind of work needs to be done. A simple CMS migration might cost $2,500-$5,000. An e-commerce migration with customer data and order history could be between $5,000 and $15,000. A complicated migration with custom applications, large databases, or multiple platforms might cost $15,000-$40,000 or more. Please contact us to get an exact quote for your migration.

How do I get started with BEERSOFT for migration services?

Contact us for a no-cost consultation. We’ll go over your existing platform, the platform you want, data needs, and schedule. Next, we’ll gauge the difficulty of your migration and offer you a comprehensive proposal with scope, timeline, and price that fits your brewery, taproom, or beverage brand.

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